When designing a website for your business or for a corporate, there is one pertinent question that comes to mind. Should you build this website yourself with an existing template? Or do you hire a web development company to build a custom WordPress theme tailored to your organization?
If you are serious about creating a WordPress website, you’ve likely run across the dilemma of whether or not to stick with free themes or go with a full-fledged premium solution such as a single-purpose theme.
In order to understand whether or not you should make the jump to a premium framework, you must first understand what a framework is. Also, get to know what the biggest benefits of using one are.
The great thing about premium themes is that you are guaranteed to be the only person using that specific theme. In addition to that, there are many more reasons why free themes in web design are slowly fading away. Below are some of the key reasons why people are turning to premium WordPress themes over the free themes.
- Content management is easy
Themes are the best option to use because of their advanced content management systems. This is especially so when using WordPress themes.
Themes are smart codes that take your content and make a site out of them. The best thing is that you don’t have to type or edit any line of code. Once you paste your photos, videos or text, the code will do the rest. This means you don’t need advanced programming skills to create your own website.
Powering over 58.6 percent of the websites, WordPress is the most widely used CMS. It has great support and offers great themes to help make your work easy.
The system will handle virtually any kind of content you throw at it. The other benefit is that you can access support services from a WordPress company such as WPFixs for developing your website. This provides general support systems and fixes bugs in your website.
- You get to use the best features
There’s a lot that goes into building a fully featured WordPress framework! WordPress itself sets certain standards and is always implementing new features. A premium framework stays on top of these standards while taking advantage of what behind-the-scenes features are available to make your website work quickly and efficiently.
A few features you may not notice include:
Free themes have a limited number of features. Any additional feature or amendments will require some tweaking with codes. Since all of us are not very tech savvy, trying to make even minor changes in free WordPress themes can be very difficult. Intermediate knowledge of PHP, CSS, and HTML is required to tweak the free themes as needed.
Even if you know how to do a little bit of web programming, it takes hours to modify a theme. Coding, researching and looking for a right plugin may explode your brain (not literally).So, you are better off buying a Premium theme if you are looking to build a professional website.
Premium WordPress themes come with a far greater collection of functionality and features than free themes.
Many of these functions will make it easy for you to perform otherwise strenuous tasks of setting up and customizing the website. The complex customization and functions can easily be added with a click on a Premium theme.
Also, you can get rid of resource-hogging plugins as most of the required features will be available on the theme itself. This means with a Premium theme, you will be spending less time researching, installing, managing additional plugins or coding just to cover the basic needs of your website.
3. Good quality
The free WordPress themes that are available on WordPress.org are generally well-coded. You will not run into major code error. However, the codes in most of the free themes are not well-organized and SEO optimized.
You will run into problems when you try to debug them. Also, you will have problems ranking in the search engines. Good premium WordPress themes, on the other hand, are designed, optimally coded, and thoroughly tested by professionals to ensure that they are error-free.
The professional approach allows the theme providers to produce unique, up-to-date, standards-compliant, and secure themes. You can expect your premium themes to have clean code compliance with standard coding practices.
This makes any customization or modification of the theme very easy to execute if you need to edit any of the codes in the future. The higher quality of your theme is also reflected in your website’s speed and search engine’s ranking. The possibility of increasing your web traffic and revenue from your website is higher with Premium themes.
4. Customization option
If you want to customize say color or font of your website, you will need to tweak the code which may not be easy. You may even run into bigger issues when you try to modify the code. It is always recommended that your clients use attractive colors and fonts.
Since many free users use the same default layout and color of the free theme on their website, your website built using the free theme will not be unique. Undoubtedly, uniqueness matters the most in website business.
Similarly, the footer on the free themes has developer’s link, which you cannot remove or modify easily. On the contrary, the premium theme allows you more in-depth control over the customization of the theme.
If you want to customize and make your design unique, you can easily do that by using the built-in customization options. You can play with colors, pictures, typography or any other element you wish to modify to make your website unique.
Your website should be appealing to your clients if you want to have an impact on this front. This is why you should really consider using a premium theme for your website.