Apple iPad retains dominance with a 58% revenue share in Tablet market

A new report has revealed that Apple has managed to retain its dominance in the tablet market. During the second quarter of this year, the company’s popular iPad series recorded a revenue share of a sizeable 58 percent.

iPad mini 6

According to a Strategy Analytics report, the Cupertino based giant along with Intel, Qualcomm, MediaTek, and Samsung, achieved the top five sports for tablet application processor revenue share in Q2 2021. However, the iPhone maker was able to take a huge lead over its competitors with a 58 percent revenue share with its iPads. Meanwhile, Intel that took the second spot only accounted for a revenue share of 14 percent during the same period.

Sravan Kundojjala, the Associate Director of Handset Component Technologies service at Strategy Analytics stated that “After registering five straight quarters of shipment growth, the tablet AP market declined 8 percent year on year in unit terms Q2 2021. However, compared to Q2 2019, the tablet AP market saw a 23 percent shipment growth. Despite shipment weakness, tablet AP revenues continue to hold up well, driven by robust average selling prices.”

Apple iPad 10.2 (2021)
iPad 10.2 (2021)

Kundojjala further added that “ MediaTek saw its tablet AP shipments grow 19 percent in Q2 2021, driven by increased traction for its Helio P chips. Strategy Analytics estimates that MediaTek is on track to ship its highest ever annual tablet AP shipments in 2021. The x86 vendor Intel, on the other hand, grew its tablet AP shipments 22 percent in Q2 2021, thanks to Windows-based tablets. The mobile computing market will see significant activity in 2022 with AMD, Apple, Google, Intel, MediaTek, Microsoft, NVIDIA, Qualcomm and LSI all ramping up their computing efforts.”




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